
How CozyClaus Started
Every Christmas, the same joke: someone's dad is Santa. He puts on a beard, does the voice, everyone rolls their eyes. We wanted to make that joke wearable — a real shirt, not a costume, that dads can actually wear all day without pretending it's not ridiculous.
CozyClaus is plush fleece, real belt, real collar, real V. It reads as a shirt from ten feet away and as chaos up close. Perfect for the man in your life who says he doesn't want anything for Christmas.